By Nicole Dean
Question: How can I get long-term advertising for my Direct
Sales website without spending a fortune?
Signed, Direct Sales Mom
Dear Direct Sales Mom,
Very often, people in Direct Sales don’t realize they can
benefit from the same methods of internet marketing that other
online businesses use. Writing and submitting articles is one
of those methods of marketing that is extremely effective for
Direct Sales businesses.
If you’re unfamiliar with the way article marketing works,
basically, you write and give away helpful, informative
articles. Why would you work so hard and give away your
information? Look at the bottom of this article. There you’ll
see my name and a brief bit of information about what I do. I
didn’t pay for that advertising. It’s free.
So, how does it work? You write an article about a topic that
you are interested in – usually one that relates in some way
your business. If you sell makeup, there’s no point in writing
about forest fires. So, show your expertise and share your
of what you do in a brief article. Then you’ll want to find
article directories that will accept your article. You’ll
submit your articles to the directories, including your author
bio and a link to your website.
Website publishers, blog owners, and ezine publishers will
search the directories and find interesting articles to share
with their readers. When they use one of your articles,
include your author bio at the end with a clickable link to
website. Voila. You just scored some free traffic.
As long as your company allows you to link to your website,
(and I realize that some don’t) – you can use article writing
to grow your customer list and your team.
If your company does not allow links to your website, you may
be able to set up a lead generation page to get people’s
information. Or you can send them to a newsletter sign up page
where you can get them on a list where you may talk more
about your products in your newsletter. Just be sure to check
with your company policies and procedures before investing too
much time and energy into writing articles.
Now get writing!
About The Author: Nicole Dean doesn’t pay for advertising –
ever. She uses Article Marketing to get free advertising on
websites and in newsletters worldwide. You can use articles to
get free traffic, too. Visit
www.EasyArticleMarketing.com to find out how.