www.websyte.com/subject Web Knowledgebase

Over 46,000 free articles designed to give you useful information on how to save money, make money, improve your health, happiness, and relationships.

How Opt-in Email Marketing Helps You In Your Online Business

Google
Web www.websyte.com/subject
Select a Topic

Addiction
Adsense
Adwords
Affiliate
Article
Auction
Auto And Trucks
Auto Insurance
Baby
Bankruptcy
Bathroom
Blog
Business
Business And Finance
Children
Computers And Internet
Cooking
Credit
Dating
Decorating
Depression
Diabetes
Diet
Dog
Dog Training
Domain
Dvd Reviews
Ebay
Education
Email Marketing
Family
Fishing
Food And Drink
Foot
Furniture
Gadgets And Gizmos
Garden
General Interest
Golf
Guitar
Hair
Health
History
Home
Home Business
Home Mortgage
Home Refinance
Home Schooling
How To
Insurance
Internet Marketing
Investing
Ipod
Job
Kids And Teens
Kitchen
Learning
Legal
Make Money
Marketing
Marriage
Massage
Maternity
Menopause
Mortgage
Online Business
Parenting
Party Planning
Pets And Animals
Photography
Real Estate
Refinance
Relationships
Remodeling
Retirement
Rss
Sales
Save
Self Improvement And Motivation
Shopping
Site Promotion
Speaking
Stocks
Success
Sudoku
Tips
Travel
Travel And Leisure
Voip
Wealth
Web Design And Development
Website
Wedding
Women
Work At Home
Writing

By Evelyn

Please consider this free-reprint article written by: Evelyn ----------- IMPORTANT - Publication/Reprint Terms - You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included. - You are not allowed to use this article for commercial purposes. - You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only. - If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to evelyn@e-bizmap.com - If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to evelyn@e-bizmap.com - We request that you ask permission from the author if you want to publish this article in print. The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article. ----------- Article Title: How Opt-in Email Marketing Helps You In Your Online Business Author: Evelyn Category: Marketing Word Count: 539 Article URL: www.isnare.com/?id=2313&ca=Marketing Format: 64cpl Author's Email Address: evelyn@e-bizmap.com Article Source: www.isnare.com Online Publisher Tool: www.isnare.com/html.php?id=2313 ------------------ ARTICLE START ------------------ The consumer of today is increasingly bombarded by marketing messages from various media channels. For those that tire of the constant onslaught of ads, they have the option to “opt-out”. They may choose not to open up your email ads or simply “mute” their remote control so that they don’t listen to your audio message. So, how do you, as a online marketer, ensure that your marketing messages reach your customer? What steps can you take so that your marketing campaign is “read”, “seen” or “heard”? The answer: Provide opt-in email marketing. Opt-in email marketing provides a reasonable, go-to-the-market model that will ensure that your messages are “read”, “seen” or “heard”. What is email opt-in marketing all about? Opt-in email marketing is not merely a one-time process about asking your customer to opt-in or opt-out of a specified medium (in this case, your autoresponder emails). It involves the customer giving you the permission to send your marketing materials and giving you private information on where to send them to. The customer is more likely to “read”, “hear” or “see” your marketing message if he/she has already given you the prior permission to do so. In the highest form, opt-in email marketing involves an ongoing, evolving relationship between you and the customer. The relationship is one that becomes increasingly focused, with the relevant exchange of information and value. The steps to an online opt-in email marketing principally involves: 1) Placing your ad in websites that your prospect are likely to visit. 2)Providing an opt-in box to collect mailing information from your prospect and getting his/ her permission for you to start a possible email relationship. 3) Giving a freebie to your prospect to “opt-in”. The freebie has to be relevant in theme to what you are selling. 4) Offering an email course, teaching the consumer about the product or service. 5) Continually reinforcing the incentive for your prospect to remain on your subscriber list. This can be by offering him/her quality content on a related topic of interest, etc. 6) Providing more incentives to get to know more about your customer. You may at this point, conduct surveys to build your database of information on customer preferences. You can then easily match your products to the customer needs. Opt-in email marketing has lots of benefits for you and your customer: * Increased customer loyalty due to constant contact. * Customer needs and preferences are met. * Increased “word of mouth” referral for your products or services as the customer becomes more satisfied. * Increased sales for your other products and services. * Lower cost per order because marketing waste is minimized. Note that, in order to retain your customers, what you must continually offer is value. Otherwise, your subscriber can easily “opt-out” and you would have lost a prospect. The burden is on you to build and nurture the relationship. Customer loyalty cannot be taken for granted, it has to be earned. Turning the loyalty into trust will surely propel your profits.

About The Author: Evelyn Lim is an online business entrepreneur. She publishes a free weekly newsletter "Mapping You to Success" for aspiring e-biz owners. The aim of her publication is to equip readers with the skills to acquire multiple sources of online income. To subscribe, please visit www.e-BizMap.com . ------------------ ARTICLE END ------------------ For more free-reprint articles by Evelyn please visit: www.isnare.com/?s=author&a=Evelyn ------------------------ Yahoo! Groups Sponsor --------------------~--> Help save the life of a child. Support St. Jude Children's Research Hospital's 'Thanks & Giving.' us.click.yahoo.com/i8TXDC/5WnJAA/HwKMAA/C1XolB/TM -------------------------------------------------------------- ------~-> ######################################################## Looking For Quality Content? The Syndicator provides free, quality syndicated articles for your website that are automatically updated each week. Syndication feeds include: Business/Sales Internet Marketing/Promotion Web Design/Development Biz Tips Web Design Tips Home & Family Matters Dinner Ideas Health & Fitness Horoscopes AngelVoice Headlines and more... www.web-source.net/syndicator.htm

######################################################## Post Articles: mailto:aageneral@yahoogroups.com Subscribe: mailto:aageneral-subscribe@yahoogroups.com Unsubscribe: mailto:aageneral-unsubscribe@yahoogroups.com Change subscription: groups.yahoo.com/group/aageneral List owner: mailto:aageneral-owner@yahoogroups.com Yahoo! Groups Links <*> To visit your group on the web, go to: groups.yahoo.com/group/aageneral/ <*> To unsubscribe from this group, send an email to: aageneral-unsubscribe@yahoogroups.com <*> Your use of Yahoo! Groups is subject to: docs.yahoo.com/info/terms/